Vintage Postcard – Riviera Motel

Riviera Motel
One of Western New York’s Newest, largest and Most Modern Motels
Restaurant on Premises – Shopping plazas nearby
Designed and furnished in the most modern taste
Open all year – Air conditioned – radio – Television – wall-to-wall carpeting – ceramic tile tubs and showers.

6621 Pine Ave. Blvd. On Route U.S. 62 & N.Y.18
Niagara Falls, N.Y.

Plastichrome by Colourpicture Publishers, Inc., Boston 15, Mass., U.S.A.
Williams Prtg. & Advertising, Niagaara Falls – Photo by Zelones
P21867

This vintage postcard was mailed using a purple 3 cent liberty stamp in August 1960 to Mrs. Robbins & Family, 231 Washington St. Riverside, New Jersey. It reads:

Hi Folks,
This N.Y. state is really O.K. We just come to N.F. from the 1000 Islands. We will be home Monday.
Mike & Jo

The Riviera is now the Budget Host Inn. Here’s the Google Street View:

Perhaps it’s not surprising that it doesn’t get the best reviews on Trip Advisor. Yelp! says it is now closed.